Wish it Welcome to a new padel media colleague. Padeldirekt launched this weekend, to meet the ever-increasing demand from padel fans Swedish.

La Sweden, a country that has exploded with padel. We even wonder who does not play padel in Sweden, so great is the craze. After the appearance of large investors like Zlatan Ibrahimovic or, Jacob de Geer (iZzetle) in indoor clubs, it was necessary to continue to meet an ever increasing demand.

This request is information. Of course, we can follow the international news of padel through many magazines like our dear and tender "Padel Magazine", but in order to be closer to its population, a local media was needed which could cover tournaments, events and other gossip made in Sweden.

It is not just anyone who has taken on this heavy task. It is the well-known company Everysport Media, which already offers football coverage with Fotbolldirekt, which now also takes care of padel with Padeldirekt.

For this launch we made it big with the appearance of a famous presenter like Patrick ekwall.

 

Julien Bondia

Julien Bondia is a padel teacher in Tenerife (Spain). Columnist and advisor, he helps you play better through his tutorials and articles on padel tactics/techniques.

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