While Milan Premier Padel P1 is in full swing, the city never stops innovating. After fashion and design, the Lombard capital now dreams of becoming new capital of padel. It is the Italian brand Golden goose, known for its artisanal sneakers and rebellious aesthetic, which is behind this unique project: la Golden Goose Arena, a place where sport, culture and community meet.
This is also where players become dreamers...
A unique concept: between sport, style and community
Inaugurated in the heart of the futuristic CityLife district, the Golden Goose Arena spans more than 3 000 m²It's not just a sports center: it's a real hub of experiences.
We find there nine padel courts — including six indoor courts with an ultra-minimalist black design —, a lounge, a boutique dedicated to the personalization of Golden Goose products, a restaurant and a friendly outdoor space.
We told you, Milan is also the capital of fashion, you should find what you are looking for in the store:
Everything here has been designed to make sports enthusiasts and lovers of beautiful things feel at home.
“We wanted a place where the community interacts with the brand, not just a space for consumption,” explains Silvio Campara, CEO of Golden Goose.
Sustainable and spectacular architecture
The structure itself is eye-catching: translucent facades, scenographic lights the night, grounds equipped with immersive technologies (cameras, LEDs, ball tracking system).
But behind this refined aesthetic, there is real ecological thinking.
The arena operates thanks to a 150 kW photovoltaic system, powered by the sun during the day and supported by a battery to guarantee 24/24 energy autonomy.
Another special feature: the building is completely removable, without concrete foundations. A technical feat that corresponds to Golden Goose's “movable & sustainable” philosophy.
A place of inclusion and life
The Golden Goose Arena is not reserved for an elite.
She wants to be inclusive, accessible to people with disabilities — a world first for a padel complex — and open to all levels of practice, from leisure to competition.
At the same time, part of the profits generated will be reinvested in the outlying districts of Milan, in partnership with the municipality, to finance sports and cultural projects.
The mayor Giuseppe Sala does not hide his pride: “It is probably the most beautiful padel arena in the world.”Well, even if we grant you, there are other nice places to play padel in the world...
Source: https://fr.fashionnetwork.com
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