An Italian influencer promotes padel! |

Everything is good to ensure the padel promotion, including by back door means! In Italy, the influence Laura d'Amore offered a nice boost by showing up pala in hand on social networks.

776.000 followers!

If you are not transalpine or very connoisseur of the nebula of social networks, the name of Laura d'Amore will probably mean nothing to you. Yet with its 776.000 followers on Instagram, she is one of the influenceuses the most important of the Bel Paese. With a degree in international communications and advertising, she specialized in branded content and her posts are particularly popular.

29.000 likes!

Laura d'Amore divides her time between her native Sicily, Milan and Mallorca. Three places where padel is booming. If the Balearic Islands host many tournaments, as is the case in Menorca with the World Padel Tour, Italy discovered this discipline which had a real renewed attention since the start of the health crisis. The influencer thus took a course at 21 Padel Arena at Catania and shared a snapshot in player's gear, Nox racket in hand. His training had a certain success since he received 29.000 likes !

Even if such an advertisement seems like nothing, the fact that a renowned influencer appears as a padel player can arouse interest because sometimes, it takes (very) little to provoke curiosity. A great publicity stunt for our sport!