A brand of underwear is interested in padel players. Being comfortable in your clothes makes you feel better on the track. Bela and Galán have tried it.
This is the brand Intimissimi Uomo, from the Calzedonia group, which offers this new advertising campaign featuring King Bela and Ale Galán in their underwear; boxer shorts, socks and T-shirt.
This padel sponsor intends to make padel players happy by making them feel comfortable under their sports clothes. Underwear adapted to the effort, to perspiration and to the numerous movements of the players during a padel game or during training.
A few days ago, in some streets and avenues in Spain, we could see pictures of Bela in billboards alongside models like Irina Shayk, now on video, with Galán, which we should soon find on the screens.
Julien Bondia is a padel teacher in Tenerife. He is the founder of AvantagePadel.net, a software very popular with clubs and padel players. Columnist and advisor, he helps you play better through his many padel tutorials.