Padel continues to expand its reach. Beyond the sport itself, it is gradually establishing itself as a true hub for networking and professional meetings. For several years now, business networks have been developing around this rapidly growing sport, confirming its appeal in the corporate world.

In this context, Benjamin Grué launches the  Forever Business Club In collaboration with  Forever Padel  in Canéjan.

An initiative born on the ground

At the origin of the project,  a dual will On one hand, that of the structure of  to boost certain niches , especially in the morning. On the other hand, a simple observation:  A genuine community of entrepreneurs already gravitates around the club .

The idea then naturally emerged: to create a format that would bring these profiles together, structure the exchanges, and go beyond simple sporting practice.

As  sports director  et  coach  within Forever Padel,  Benjamin Grue  He thus imagined a concept at the crossroads of padel and business, relying on an environment he knows perfectly.

A format structured around experience

Le  Forever Business Club  based on a clear organization:  six events spread throughout the year , supplemented by  a tournament   final  bringing together all members.

Each encounter follows a well-defined logic:

  •  Speech by an inspiring guest  around a business theme
  •  A padel session with two coaches in small groups, allowing both matching and progress in the lesson
  • Un  friendly lunch  around a  quality meals  within the club, a moment of  networking  which promotes exchanges between entrepreneurs

The objective is multifaceted: to create connections, promote professional opportunities, but also to offer a high-quality sporting experience.

A deliberately premium positioning

In an environment where several business networks already exist around padel, the  Forever Business   Club chooses to differentiate itself through its format .

With only  16 members per group The emphasis is on  quality rather than quantity Fewer events per year, but regular appointments.  more structured, more refined, and with higher added value .

The content is also carefully considered:  Two coaches supervise the sessions  to ensure optimal monitoring, and also a  different speaker  is offered at each event in order to bring a fresh perspective and  to foster exchanges .

An approach that aims to  create a true identity  and  strengthen group cohesion  over time.

Building a long-term network

Beyond the format, the ambition is clear:  install a solid and sustainable network The goal is not simply to offer one-off events, but to  to create a lasting dynamic between members .

Promoting exchanges, encouraging collaborations, maintaining a connection over time… The  Forever Business Club  seeks to be part of a logic of continuity, where relationships are built over several months, or even several years.

A first group has been launched, a sequel is already in preparation

 The first group was successfully launched and the sequel is already being considered.  A second group is expected to be formed as early as May. , with the upcoming opening of new applications.

A logical evolution for a project that is based both on local demand and on a broader trend:  that of a padel that goes beyond the framework of   sport to become a true tool for connection .

Eléah Couvercelle

Racket sports have always been a part of my life, and padel was the obvious choice. Discovered in Marbella as a child, it has since become an integral part of my sporting and family life.

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