Tennis-Point Marketing Manager / Padel-Point, Florian Braukmann, looks back on the Cupra Padel-Point Tour, “tour like no other”. He tells us why.
A second step that transforms the test
“This second stage is obviously based on a first edition which was a success. In 2022, we laid the stones of what we want to do with the circuit.
This circuit is aimed at leisure players and amateurs. This is why we decided to stop the P500 to devote ourselves to tournaments between the P25 and the P250 maximum.
What is very important is not necessarily the tournaments of padel, but also and perhaps above all the extras, with all the service offered to players.
For us, the most important thing is to tell us that these players who come to have fun leave with great memories of these tournaments.
Not like the other P25s
“These are not P25s like the others, no. These are tests of padel inside a circuit with a team that welcomes all these players like kings.
The idea is to allow players to stay a day playing at the padel, but not only. We bring professional players, families and accompanying persons can come because there are free initiations and many other activities around this event.
I think we are gone for a very long time. It's only a beginning."
It's gone for 2 years
“We left for two years with our flagship partners, Cupra and Babolat. They trust us. We set out to do great things.
This year we will have 17 events compared to 11 in 2022. We are already thinking about 2024. And you will see that we will be offering new stages, a priori 24 in all, but we will talk about it when the time comes.”
Franck Binisti discovers the padel at the Club des Pyramides in 2009 in the Paris region. Since padel is part of his life. You often see him touring France going to cover the major events of padel French.