The HEAD brand is strengthening its presence in amateur padel. This season, it is partnering with The Padel Cup by CUPRA, a circuit in full expansion in Spain, as official ball supplier.
From May 19 in Barcelona, HEAD will provide its models Padel Pro + et Padel Pro S+ for all tournaments on the circuit. The first, more controllable and durable, is aimed at players looking for precision, while the second, more lively, is designed for high pace of play or conditions at altitude.
Beyond the hardware, HEAD plans a active presence at each stage of the circuit, with entertainment, pala tests, draws and various events for players. A HEAD promoter will also be present at each tournament to allow the public to test the brand's models directly on the field.
This collaboration once again illustrates HEAD's desire to invest in circuits Relationship, alongside regular practitioners. ambassadors like Ari Sánchez, Paula Josemaría or Andrea Ustero will intervene punctually on certain dates, confirming the link between elite padel and amateur practice.
The Padel Cup, which will pass through cities like Zaragoza, Marbella, Bilbao, Valencia or Madrid, is focusing on an accessible but qualitative formula. For HEAD, this partnership is part of a coherent strategy: supporting circuits that place players at the heart of the experience.
