Padel brands are engaged in a real battle to sponsor the world's best players and gain visibility among the general public. We'll see which brand is most represented in the world's top 30.
Bullpadel, the most represented brand
The spanish brand Bullpadel is the one with the largest number of players from the world's Top 30 under contract, with six players, all ranked in the Top 20.
Players under contract:
- Fede Chingotto : 4th player in the world
- Martin Di Nenno : 6th
- Paquito Navarro : 11th
- paul cardona : 15th
- Alex Arroyo : 19th
- Juan Tello : 20th
Siux ramping up
The brand Siux Padel is represented in particular by its headliner, Franco Stupaczuk, 5th world player, with whom the brand recently unveiled a pala bearing his image (Electra ST4 Stupa Pro). Even though the brand sponsors only one player in the world's top 20, it signed, just before the World Cup, young promising players from the circuit last September, with the signing of Leo Augsburg (20 years), Alex Chozas (21 years) and Tino Libaak (19 years).
Players under contract:
- Franco Stupa : 5th
- Leo Augsburg : 24th
- Alex Chozas : 26th
Brands that rely on iconic figures
Some brands choose to partner with an exceptional player, a world-renowned athlete, to embody their values. This is particularly the case with Head, Nox et Adidas, which are based on emblematic figures with a strong global impact and great popularity.
Head partners with the world number 1 Arturo Coello, Spanish star who, with his partner Wall, dominates the world circuit. The brand has launched products, such as the racket Head Coello Pro 2025, in his image.
The spanish brand Nox also relies on its muse, the world number 1 Agustin Tapia, a true padel icon. He began his professional career with a racket Nox and collaborated on the creation of a complete collection, including shoes, rackets and outfits. The Spanish brand recently signed the 14th player in the world, Edu Alonso.
As for Adidas, the German brand benefits from great visibility thanks to Ale Galán, currently world number 3, who made history on the professional circuit alongside Juan lebron.
Babolat, the most represented among the world Top 10
Juan lebron, currently ranked 8th in the world and a key figure in padel, is the brand ambassador Babolat in competitions Premier Padel for several years. The French brand also counts among its athletes, Coki Nieto, ranked 9th in the world and recent winner of the Master Final in Barcelona, alongside Jon sanz.
Disparity of brands in the Top 30
The brands share the world's best players, and it is clear that there is a great disparity between athletes under contract with different brands. Wilson, who had the legend Belasteguin as a padel icon of his brand on the professional circuit before his retirement last December, has now chosen Javi Garrido as a new ambassador. Brands like LOC et Drop Shot also establish themselves as references in the world of padel, with the signing of players from Top 10 World.
- LOC : 1 player (mike yanguas, 7th)
- Wilson : 2 players (Javi Garrido, 12th and Luciano Capra, 27th)
- Puma : 1 player (Momo Gonzalez, 13th)
- Drop Shot : 2 players (Jon sanz, 10th and Lucas Campagnolo, 29th)
- DJO : 1 player (Jairus Baptist, 22th)
- Kuikma : 1 player (Maximilian Sanchez, 23th)
- Joma : 1 player (Juan Esbri, 26th)
- Oxdog : 1 player (Javier Barahona, 30th)
- Tactical Padel : 1 player (Lucas Bergamini, 16th)
- SET : 1 player (sanyo gutierrez, 18th)
As always, a desire to equip yourself, direction padel shops or direction the shop of your favorite padel club.

A big sports enthusiast and former tennis player, I discovered padel a few years ago without really focusing on it. Then I became addicted to this sport by practicing it and watching the premier padel matches. Looking forward to sharing the 2025 news with you!