The World franchise Padel Center is born

Le World Padel Center is the world's leading padel club franchise. Its objective is to connect structures and to establish quality standards uniforms.

Developing the growth of padel

It’s a major project which has just seen the light of day in the world of padel. Indeed, the World Padel Center aims to unite clubs all over the world in order to guarantee the same performance standards both for professionals in the sector and for practitioners. An obligation at the moment because padel is gaining market share, particularly compared to tennis.

The basic idea is to offer all the components of the padel world develop their growth in order to increase profits and attract new players, especially since the context of a global pandemic has benefited the development of the discipline. This is how the World Padel Center will allow, among other things, to work with installation management software, to use the image rights of NOX and Bullpadel to equip clubs from A to Z and include them in an annual tournament.

America before Europe?

At present, the World Padel Center is at one experimentation and expansion phase on the other side of the Atlantic (United States, Argentina, Chile, Mexico, Colombia, Uruguay). However, depending on the progress of the project, an arrival on the Old Continent in the coming months should materialize shortly.

Thus, clubs wishing to be part of the WPC will have communication, advertising, marketing and training services at their disposal. The objective is to professionalize the hiring of coaches, to master brand positioning on social networks but also to effectively manage income. Finally, the affiliated structures will benefit from monitoring to organize tournaments and develop high performance centers under the supervision of Lisandro Borges, President of the Argentine Federation.