Want to start a padel club? The keys to a successful project

Padel is experiencing a real boom across the world and many clubs are created to meet this growing demand. But what are the keys to success in this booming sector? Discover the advice from the report Playtomic to build a quality padel club.

Location and infrastructure are key

Club location is crucial. You should choose a location that is easily accessible, with good transport links and parking options. Visibility is also essential: clear signage and a strong online presence can make the difference in attracting new players.

To attract players, the quality of the land is essential. It will be necessary to invest in high-end materials and maintain the courts regularly. Fields meeting international standards are a major asset in attracting players of all levels. A sheltered location is also an advantage: it allows players to come all year round where outdoor courts can only be used during the summer.

We must also not forget the additional facilities: modern changing rooms, clean showers and comfortable relaxation areas are essential to offer an optimal experience.

Events and a warm welcome to create community

To retain members and above all attract new players, offer courses adapted to all levels, from beginner to advanced player, is essential. There are more and more qualified coaches. It is to them that the managers of a club must call on to help their members progress.

The organization of tournaments and other thematic events also helps to strengthen social bonds. Members will then be able to develop their circle upon their arrival. It is by giving them a warm welcome that they will also tend to come back to play.

Online presence required

We know that one of the reasons for the infidelity of the players Padel is the difficulty in finding an available court. By opting for a clear and accessible online reservation system, the modern club offers great ease to its members. An app could also be a plus.

Regarding communication, a strong online presence is essential. An attractive and well-referenced website, active social networks and regular newsletters are essential tools for attracting and retaining members. Promotional offers, sponsorships or even free trials are all incentives to attract new players to register.

Matthias Héjja-Brichard

Padel fan, I offer you my expertise and my passion. See you soon on the slopes!