What if padel became more than just a sport? This is the bold bet of Yubadi, a brand new brand lifestyle launched by Ulysses, Liam and Titouan, three young 23-year-old enthusiasts. Their ambition: to create a universe where friendliness, aesthetics and sports culture Only do one.

A padel court under the Grande Arche

Du 25 June to 25 July, within the framework of Garden Parvis, an emblematic summer event at La Défense, Yubadi installs a temporary padel court at the foot of the Grande Arche. A symbolic location for a project that aims to make a lasting impression.

More than just a sport, padel becomes here a pretext for the meeting, to sharing and to a certain vision of thesummer lifestyleTournaments with friends, cocktails at sunset, DJ sets and good humor: Yubadi imagines padel as a moment to experience, between pleasure and relaxation.

A refreshing and confident spirit

« Yubadi is more than a brand: it's a state of mind ", confides Titouan, one of the co-founders. A vision that is embodied in an offbeat, elegant, always festive style, and which already aims to redraw the contours of padel practice in France.

A complex planned for 2026

And this is just the beginning. The trio is already preparing theopening of a Yubadi complex in Île-de-France in 2026, faithful to their DNA: a hybrid place between sport, design and lifestyle, destined to become an essential meeting point for padel enthusiasts… and others.

Yanis Mesellem

A true epicurean, I love writing and especially telling the stories behind great performances!

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