The word padel three times more searched on Google than 5 years ago!

We have already told you about a survey produced by Deloitte Monitor in collaboration with Playtomic. This study notably reports a 181% increase in the number of clubs in Europe over the past five years.

Encouraging figures, which are also reflected on Google. Indeed, between 2016 and 2021, searches for the term padel have been multiplied by 3 on the famous search engine. This shows a growing interest in the discipline. Unsurprisingly, it is in Spain that people seek the most information and content padel. Sweden and Finland follow, two countries where this sport is booming. Surprisingly, Argentina, cradle of padel professional, ranks only 8th. France currently occupies a modest 15th place, but with the various international events which will take place there this summer, the situation could quickly change!

For comparison, there are still five times more searches related to tennis than to padel, which shows that our sport still has great potential for growth. With three professional circuits today, there are always more tournaments and always more “stitches” must watch for fans! And with a tournament at Roland-Garros et clubs that are set up everywhere, research related to padel clearly have a bright future ahead of them!

Published by
Xan Tafernaberry