The French Tennis Federation is launching its new Proshop FFT e-commerce platform. A real trusted intermediary between merchants and customers, Proshop FFT offers the best products and equipment related to the practice of tennis, padel and beach tennis.

More adapted and more ambitious, Proshop FFT succeeds the former Club Central, to meet the current and real needs of its various users. With its launch, Proshop FFT is reinventing the federal offer:

  • Its target is expanding by opening up to the many FFT licensees, in addition to affiliated clubs, departmental committees and leagues of the FFT.
  • Its platform is modernized to offer a more dynamic and ergonomic interface that promises an optimal user experience.
  • Its operation is evolving to offer a “Marketplace” model where the merchant is at the heart of the activity.
  • Its product catalog offers over 1000 references from 40 merchants of localized products or services.

With this new platform, the FFT simplifies and unifies the purchasing process for products linked to the practice of its racquet sports. Thus, a licensee, as well as a league, will be able to obtain all the products necessary for his practice thanks to Proshop FFT, which offers its users many services:

  • Secure payment to ensure quality and trustworthy service
  • Real-time information on the availability of products and their delivery time to support them throughout their purchasing journey
  • Personalized order tracking to easily manage the status of your order at any time
  • A product comparison to help them find the one that best meets their needs and desires
  • A space for discussion with FFT experts, thanks to a "chat" and a telephone hotline, to ask questions and receive advice on products

With its experience and expertise, the FFT has been able to seduce the various merchants in its ecosystem, placed at the heart of the platform's activity.

Indeed, with Proshop FFT, the merchant is directly put in touch with individuals, looking for products for their personal practice, and institutional buyers, in charge of playing tennis, padel and beach tennis in France. The merchant then benefits from the visibility and legitimacy of the FFT, in addition to its many other assets.

The FFT has also endeavored to offer merchants an efficient site, thanks to its updated back office, which adapts to their activities and ensures them the best possible sales conditions.

The FFT continues its digitalization and aims, with Proshop FFT, to be a benchmark tennis player anchored in the heart of its ecosystem and thus contribute to the development of the practice of tennis, padel and beach tennis in France.

See you now on proshopfft.fr!

Franck Binisti

Franck Binisti discovers the padel at the Club des Pyramides in 2009 in the Paris region. Since padel is part of his life. You often see him touring France going to cover the major events of padel French.

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