Babolat and the APT Padel Tour have entered into a partnership agreement designating the French brand as the official supplier of balls and shoes for the circuit. 

 In 2021, the APT Padel Tour becomes global and organizes new tournaments outside the American continent. 

 Following the contract signed between Eric BabolatCEO Babolat, and Fabrice Pastor, president of the APT Padel Tour and CEO of Monte Carlo International Sports, the ball Babolat Court and Jet Premura APT shoes become official APT balls and shoes Padel Tour.  

 This partnership will increase the visibility of the brand Babolat within the international community of padel players . By choosing it as the official supplier of balls and shoes, the international APT circuit Padel Tour  rewards its expertise and the quality of its products .   

In line with its continuous efforts to promote the development, internationalization and growth of padel, Babolat decided to join the APT, a circuit that shares its philosophy.  The French brand, currently present in 150 countries around the world, is recognized for its innovative and unique products offering optimal performance. . Being chosen to be the official supplier of balls and shoes for these tournaments underlines the excellence of the work done by Babolat to promote padel at all levels.

Babolat pay great attention to the game.  By listening, observing and analyzing the game and the players, the equipment manufacturer has reached a level of technical knowledge that allows it to offer the best products, adapted to their needs, across the entire padel range. . That is why Babolat is convinced that this partnership with the APT Padel Tour will be of tremendous benefit to both parties, as well as to the sport itself.

APT Padel Tour is an international circuit created to promote padel as a sport, in all areas.  It includes various tournaments and masters in a circuit which enjoys extensive media coverage and excellent organization. These conditions allow the best players in the world to develop their talent and raise awareness of the discipline among the general public. . Training also plays a very important role on the circuit. Thanks to the internships and courses that complement the tournaments, young players challenge themselves and learn from the best padel players in the world.

2021 will be a key year of growth for the APT, even though it is a relatively young organization.  This season, it will open its calendar and borders to include tournaments outside the American continent. The arrival of the circuit in Europe (8 tournaments) marks a new step towards the international consolidation of padel and offers a multitude of new possibilities to players and clubs . Without forgetting to underline the media coverage, notably with a live broadcast on television channels and on the Internet.

The sites that will host the APT Padel Tour 2021 will be announced from next week.

Franck Binisti

Franck Binisti discovered padel at the Club des Pyramides in 2009 in the Paris region. Since then, padel has been part of his life. You often see him touring France to cover major French padel events.

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